The people at Lipton's certainly take the time to let you compare and review the many varieties of audio and home entertainment. A visit to Lipton's is not like the trip to the big box store where you feel high pressure to buy whatever brand they are pushing that month. At the Lipton's store it was all about me and what I was looking for, then if I had any questions they were very happy to answer them, in great detail if needed. I enjoyed the ability to go into their home theater set up room where I could listen to the speakers and view the TV before having to purchase one. It allowed me to make sure I was 100 happy that this was the system I was going to take home, after all it is a big investment and I want to make sure this is the set up I can live with for the next 5-10 years. They have all my electronics business from now on...