After years of buying woods off the rack, I scheduled a long game fitting with Eric Madlung at the Milwaukee store. Eric was an outstanding guide to the fitting process from start to finish. While I allowed him to interpret the data and guide me to the optimal head / shaft combinations, Eric also let me experiment with club options of my choosing, leaving no stone unturned. While it wasn't cheap, I couldn't be happier with the results and the peace of mind I now have with my long clubs. Also, I appreciate that I can always go back to Eric / Club Champion and retest equipment if my needs change, drawing on an archive of historical Trackman data.