Mitch and Bruce are very knowledgeable about golf club construction and putting a player in the best equipment possible, without breaking the bank. They do not try to sell you equipment that you will not benefit from and can even save you money. Club fitting can get expensive, but the value is worth it if it provides the player confidence and if he/she uses it to improve. I would recommend Club Champion in Charlotte, but it is also good to do your own homework before scheduling a fitting so that you have a solid understanding of shaft construction and why after-market shafts and proper fittings are important.