I heard an ad on the radio for a free putting fitting. So, I went in to just check things out, not thinking I really needed a new putter. After 15 minutes and a slight adjustment to my putter, the ball was coming off my putter head much better. So, I decided to look at a few more putters, and ultimately settled on one suggested by the fitter that I never would have looked at in any big box golf store. I left definitely convinced that their fittings are worth every penny.